How to pick converting products to dropship on Shopify? Here are a few advices and a recommendation to let a pro to the market research. nother dropshipping tip is to like your competitors on social media. Monitor their websites and social media pages regularly. By liking their page, you’ll start receiving their product and retargeting ads. Which products do they advertise? Does that product get a lot of engagement such as comments or shares? By monitoring and paying attention to your competition, you’ll know which products you should be selling on your store. When you pay attention to the types of posts your competitors add to their social media pages, you’ll know what type of content people within your niche really like — this helps make you a better marketer.
After you run your store for a while, you’ll learn the most common questions your customers have. If you get a few questions a week about similar topics, just know that there are 100 or so people that didn’t ask that same question and just left. Sometimes, people will chat or call for answers. However, most people will be lazy and just leave. With a Frequently Answered Questions Section (FAQ for short), you can give them the answer and get them to buy no matter what time it is.
The most common issue I experience with dropshippers is that many look at it as a get rich quick scheme and thus try to sell products they have no emotional connection to. As a result, the due care and attention is not applied to their branding. Dropshippers who are passionate about what they sell are much more successful. Their passion comes across in the attention to detail in their branding, photography, and thoughtful social media posts. Most importantly, passion driven dropshippers take the time to engage with their audience on both paid ads and organic social media. A timely, sincere response and acknowledgement is critical to getting your audience to know, like, and trust your brand.
How to find the best products ? A few words about dropshipping market research. Look at possible competitors and research their products and how they source and sell them. Can you decipher their pricing strategy or possibly forecast potential new products that they will sell? By being one step ahead of them you can remain competitive. If they are selling a product you are considering but you cannot source this product at a similar price, problems could arise. It would be a good idea to cross this product off your list at this moment. Once you build a strong brand and customer loyalty you can come back to this product option. Competitor product research shouldn’t last all day. Doing a quick Google search for a product can highlight a range of competitors in a matter of seconds. From there a swift scan of the websites will provide you with enough information to decide to sell a product or not. Or you can let an expert to do the product market research for you while you focus on marketing or improving your website. Read more details on Drop ship on Amazon.