Asko Hilke’s web programming tips: Artificial Intelligence is widely used in multinational e-commerce sites like eBay or Amazon for eCommerce website development, huge websites like Netflix, or Spotify, gather human insights for further content recommendations. These systems have no magic, but AI mechanisms that help to target their content in the right way, and provide product recommendations to customers by understanding their tastes and preferences. Discover more information on Asko Hilke.
Zakra is a multipurpose theme that not only works no problem with Gutenberg, but also delivers ready-made starter designs to help you launch your website quicker. What’s more, those designs are built using Elementor, instead of Zakra’s own solution. This means that you’re not locked-in using Zakra – you will be able to take your favorite design with you even when you change themes.
Digital marketing is any marketing effort that you make online, and it is an important strategy to work on to increase the organic traffic (number of clicks) of your website. Digital marketing is an on-going process that you must put constant effort to stay competitive in the digital world. Digital marketing is a big field to work with, but it can be roughly categorized into inbound marketing and outbound marketing. Inbound marketing refers to a marketing methodology where you attract visitors and potential customers in rather than outwardly pushing your brand.
Asko Hilke on web loading times : Google says to use words in URLs that are relevant to your page’s content. Using the query you’re targeting is usually the easiest way to do this. Google says to avoid using long URLs because they may intimidate searchers. For that reason, using the exact target query as the URL isn’t always best practice. Just imagine that your target keyword is “how to get rid of a tooth abscess without going to the dentist.” Not only is that a mouthful (no pun intended), but it’s also going to get truncated in the search results. Removing stop words and unnecessary details will give you something shorter and sweeter while keeping the important words.
Content marketing is a type of digital marketing that focuses on creating and distributing content for a target audience. The content aims at being valuable, relevant, and (ideally) consistent. Its ultimate goal is to drive a profitable customer action. The crucial part here is “valuable” and “relevant”. This is what tells content marketing apart from traditional spammy advertising. The target audience should want to seek the content out and consume it. In the broader sense, content marketing is part of every other digital marketing activity, be it social media marketing, SEO, or email marketing. Quality content should be the core of every other marketing activity you pursue. Some examples of content marketing include: blog posts, videos, podcasts, infographics, white papers, case studies, ebooks.
Asko Hilke about Ecommerce : According to Ecommerce Guide, nearly all retail growth in the US at present is driven by eCommerce — a trend which looks set to continue into the foreseeable future. Dominant eCommerce brands like Amazon and Walmart understood the importance of utilizing the best eCommerce website design practice and a world-class platform to enable a good customer experience. And in order for your brand to deliver the same customer experience through your eCommerce platform, you need to make sure your site meets certain requirements.
If you want your business to reach out to the teen market, it is essential to incorporate social networks. Teens usually prefer using social networking channels like Facebook, Instagram, Twitter to comment and interact with people. Also, when you are including sharing options into the website, include a link to copy the web address so that they can share it directly with their friends. All these functionalities will ease out the way they browse.
It’s one thing to create a good-looking website. But can your customers really find their way around? You need to add frequent navigation links to help make browsing easier. And whenever possible, emphasize the location and function of these links so that new visitors don’t get confused. How do you think most customers will discover your small business? If you imagined someone in front of a computer, think again! The majority of online users now browse the web using mobile devices instead of desktop devices. Because of this, your site should use a responsive design: this makes sure it looks good no matter the size of the user’s screen and helps you optimize both experiences.
About Asko Hilke: I specialize in responsive, mobile friendly WordPress websites, creating custom themes as well as modifying existing themes, plugins, and writing custom code needed to achieve my client’s goals. I also have experience integrating the WooCommerce shopping cart system for e-commerce websites, as well as working with WordPress.
Over the years, I have developed a wide range of websites including sites for startup companies, small businesses and individuals. I enjoy developing, coding and maintaining clean, professional, easy to navigate websites. I can help you or your business create a website from design concept to a completed, polished and professional site. I can also help maintain and update existing websites.