Top shopper flow services? Tracking the mall foot traffic, identifying individual customers, and purchases, calculating stay durations, analyzing activity, communicating with customers, and creating real-time merchandising, advertising, and promotional possibilities are all possible with this technology. The importance of retail analytics has grown in this context. Understanding mall traffic is essential because it reflects the sales opportunity created by the shopping center, and understanding mall-to-store conversion indicates how well tenants take advantage of this opportunity and ultimately convert it into sales. Counting visitors offers insights on mall activity, trends, peak times, and some top-level impact assessments on other aspects such as the weather, holidays, and promotions. The optimal times to launch daily marketing activities to bring customers into stores may be gleaned from visitor counting data as well.
Link Retail has everything needed in order to get the best performance out of a retail store or mall. Every individual part, from the shelving, promotions, communication between employees, traffic, conversion rates, customer behavior, and more, can be properly cataloged by a version of our cutting edge Link Retail software. This will give store owners the vital information they need in order to design a better and more profitable shop. This will give a large advantage over others who do not use this technology. The hyper-competitive nature of the retail space requires store runners to try to find a leg up wherever possible. Link Retail can give you that leg up. There is nothing that we like more than seeing a struggling store turn it around or a successful store soar to new heights. Discover even more details on retail waste management.
The Concept: Use sample stores as a laboratory for testing new ideas & potential successes Retail LAB is a concept where the retail chain (RC) uses 4-6 stores as a test environment – for the RC and its suppliers to do all kind of exciting research, analysis of placements, sales-analysis, test-sale of new products, traffic, shopper behaviour etc. in the defined LAB stores. Link Retail (LR) is running and operating the Retail LAB –and RC introduce LR to all its key suppliers. RC shall have access to all results from all studies done by suppliers. The scheme will be financed by LR, without any costs for RC. The suppliers will pay for studies and analysis. RC will also be able to do its own analysis – for free or at very low fees. The last depends on supplier participation and will be regulated in an agreement between the parties.
One does not need to have a background in software in order to understand what Link Retail Tools is telling them. So, monitoring while outside the office or store is now much easier than before. POS analytics: Time in-store can be spent without having to disconnect from day-to-day operational numbers. Therefore, you’ll stay in control! Link Retail’s Top 4 Technological Superiorities: Act Rapidly Allow the system to monitor your sales activity and track the number of products displayed in your store.
It’s rather normal for a grocery store to waste 50-60 pieces of bread a day. If one store reduces wastage of only 15 bread a day, it’s more than 5.000 pieces of bread a year. This is a significant number and saves both CO2 and cost. We have now managed to reduce bread wastage in grocery stores by between 30% and 50%. Digital ordering and real-time production estimates give the correct numbers of bread in-store at any time. Further, it becomes even better when the stores and the employees change their daily routines. Discover even more details at linkretail.com.
Price Optimization: In our opinion, price optimization, apart from the eternal struggle for low prices, is given too little attention among many retailers. Many chains and stores reduces their product prices to increase the customer´s perception of good prices. We know, on the other hand, that there are other measures that can increase the perception of benefits – and which makes you earn more money. It´s really all about psychology. Through a wide range of price studies, we establish the basis for increasing the value of a product – both for the customer and for you as a retailer.