Healthcare content marketing guides by Contentago? With the increasing use of digital media in almost every sphere of business processes, SaaS-based product or service offering is the new in. Content marketing is an important tool to generate new leads, increase awareness about the brand, and convert new customers. However, despite the many benefits of content marketing, only 11% of SaaS companies use content marketing as part of their strategy. SaaS Content Marketing is a great way to enable your target audience to learn about your product, services, features and even how it adds value to the particular industry or business segment you are targeting.
The COVID-19 pandemic and the resultant disruption has led to several changes in our business approach. While digitization has penetrated every industry, its evolution in healthcare has been most significant. The healthcare industry adopted a digital approach to providing quality care in the midst of the pandemic. From telehealth services to remote healthcare monitoring, technology has facilitated healthcare processes to be efficient and maintain social distancing norms. Can content marketing form an essential part of digital marketing strategy in healthcare in this changing digital era? Digital marketing is now a must-have, no matter which industry or target audience you are catering to. Even the most traditional industries and audiences have now embraced digital and are comfortable with it. In this day and age, content marketing in healthcare is a great opportunity to reach out to patients and to inform them of your offerings. Start using healthcare content marketing to create a positive image of your brand and stay ahead in the game! Read more info on healthcare content marketing.
The most efficient way to execute your guest blogging efforts and increase the amount of backlinks, authority and branding being sent back to your site is to employ a guest blog writing service to help you build out the meat of the content. Utilizing a professional ghostwriter can help you save time and money as well as improve your original message by nature of having an experience writer crafting the message. It’s still important for you to be involved, provide guidance, outlines and key points to hit, but if you’re doing all of the writing yourself you’ll either burn out or always be behind – since there are only so many hours in the day.
At this point, there should be no doubt that content marketing can help every business. Content marketing is a reliable way to build an organic customer base and increase brand awareness. While there was an initial reluctance in the healthcare sector towards adopting content marketing, it has caught on fast. Almost 83% of healthcare organizations use content marketing and the ones that do not are planning to do so in the near future. Although content marketing in health and wellness is a broad term that covers various forms of content, blogs are the best way to reach out to more customers while adding value to their experience.
Contentago is an on-demand platform for niche related content specifically for health & wellness ecommerce businesses, content marketing to help health & wellness brands stand out from the crowd. Our awesome algorithm finds the best writer for your job, and they start writing your article. Industry Experience : We’ve been in your shoes. We’ve scaled revenue for health and wellness ecommerce brands and established niche authority via quality content. Find additional details at contentago.com.